From the Conference to the Current Situation
Last week, we traveled to Asheville, N.C. to the UNC Advancement Symposium, a collective of fundraisers, communicators and advancement professionals from North Carolina and beyond. We returned to the office after several days and nights of intel infusion, hanging with the like-minded. During those days, it's an amazing haze of reaffirmation, high-fiving with our tribe, and just getting time in with those doing the good work of fundraising just like us.
You check your email, you still get it done, but it feels different because you're developing your skills for a few days, so you listen, learn, engage and wonder about the what ifs for a few days. You're with your people in a dream ahead state. Really, borderline fundraising euphoria.
Cut to the first day back at the desk. You realize the truth. You have six weeks to meet our goals. You need to focus on high priority activities. A brick just hit you hard. The conference notepad goes on a shelf or in a cabinet somewhere and you get back to work. This is not an ordinary day anymore.
Keep that Dream Alive
Think on the strategies and energies that you learned that can be applied right now! Yes, You learn some things. Use them today! Data use, strategic annual fund email and mailing segmentation, millennial giving, endowment building, and planned gift strategies can be applied in real time at the end of a fiscal year to meet that mark and above. The others you'll pick up after you meet the goal. Reach out to pals, friends and mentors you made and do this better. That's called a trajectory.
Let's do this, together, tribe and all.